Commercial cleaning services have become a very big part of the cleaning industry today making up almost 90% of an industry that is worth a whopping $35 billion. In the US alone you can find an estimated 60,000 businesses and companies that offer commercial cleaning services. These businesses and companies employ workers that make use of simple hand cleaning techniques or use basic cleaning equipment.
Despite how big the industry is, it has been found that smaller commercial cleaning businesses are actually making quite an impact as they are quite competitive in the market. This is because how successful a commercial cleaning business is depends on the appropriateness of their price rates and how they are able to effectively market their services to potential clients. With the importance of getting clients, we are going to share a few tips on how you can get clients to use your commercial cleaning services.
1.) Choose the proper geographical area – In order for you to be most effective you will need to establish an area where you will hold your operations. It is essential that this area will be convenient and not require a long commute for your employees. Here you should establish a radius to how far your services will extend. In this area you will be able to find some potential clients which you could offer your commercial cleaning services to.
2.) Have an effective approach to marketing – Since you are offering your commercial cleaning services in a specific area it would be best to make use of flyers which you would distribute around in the business park and office buildings in your area. It is also recommended to prepare business cards which you can hand to prospective clients. As an additional effort, you should also set up a website with service information and contact info along with the testimonies of your past clients for your potential clients to view.
3.) Research on potential clients in the area – You should go online and find out what you can about the companies and businesses in your area. By looking into them you might be able to find out if they are in need of commercial cleaning services. You may contact them and inform them about the services that you offer although you will still have to convince them why they should avail for your services. You may do an inspection of their office to have a better idea of the job and have details for a report.
4.) Write to the company or business – In order to convince potential clients why they should avail of your commercial cleaning services you should try writing to them and provide details of the services that you offer. If you were able to do an inspection of their office space you can create a report and inform how you will maintain and clean their office space along with details of any improvement you can make. As much as possible let them know of how they can benefit from your cleaning services.